Travel Trade Marketplace
Embrace the vibrancy and values of a true marketplace
Integrated
B2B, B2B2C & B2C E-Commerce
For all companies in travel & tourism
Equator's true marketplace model, for the travel and tourism sector, empowers all companies to drive higher growth in sales, lower cost of sales, lower marketing costs, higher first and last mile engagement, better control of downstream activities, stronger relationship between companies albeit online, robust collaboration inter and intra industries and provides better benefits for everyone's most precious asset; staff.
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Companies can buy and sell concurrently on the same platform and negotiate contracts direct with each other . Benefit from better pricing and gain transparency between buyers and sellers. Form partnerships seamlessly or build your own eco-system of online customers. We provide the necessary functions and tools to help harness the values of online business whilst protecting fundamental business principles. We help you serve customers as a vibrant one stop solution without incurring more resources and operational stress. Companies that deploy our enterprise solution own and manage the customer database. A true marketplace indeed.
For SMEs & Associations in other industries
​Equator powers two proprietary platforms: Equinox and Tourism-ID. The former is a private travel portal specially built for SMEs, clubs and associations while the latter is a private travel portal exclusive to personnel working in the travel & tourism industries for their personal use. Based on User Private Group format, both portals offer sellers better qualified and more current buyer profiles.
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The enterprise module serves companies as a private labelled travel portal for their staff or members' travel. Companies can also use this portal for events such as conferences, regional meetings, company trips and so on. Participants can book negotiated deals secured by organisers. The list of benefits is listed in the SMEs page. ​
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Intra & inter industries collaboration
Equator's marketing tools which include C-Series, ID-SWAP, E & C Vouchers, Piggyback, 11 Hour and other models are created for more online collaboration intra industry. We overcome the interface difficulties and high cost imposed of silo systems used by most companies. As we are positioned as a true marketplace, our neutrality unlocks more partnership opportunities between travel and other industries.
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Equator's logo represents its key features
Click spheres for more details
CONTROL
DIRECT
TRANSPARENCY
MSP System controls downstream activities, engagement and
viewership
OPTIMISATION
Secure new customers and serve old ones at much lower cost on more engagement opportunities
PARTNERSHIPS
Zero markup to buyers. Zero commission to sellers. Only a small booking fee applies.
SCALE
Build own eco-system for direct engagement with full customer ownership and protection
DYNAMIC
Transparency between buyers and sellers forms better recognition and relationship
DIGITALISATION
Automate various offline processes and adminstration
NEUTRAL
More cross and co-marketing of complementary products & destinations
Online connectivity for dynamic pricing and inventory distribution
Neutrality bridges more intra and inter industries partnership
For tourism industry personnel
For Travel & Tourism companies
For SMEs & Associations
Benefits for Sellers
A marketplace for all travel & tourism companies to sell and buy concurrently, control distribution into different markets and industries (even specific companies) of priority, launch promotions to only selected audiences without diluting the rest, collaborate with other sellers of preference to enhance product offerings, piggy back on market leaders, co-market to same customers, offer instant rewards and apply unique C-Series marketing tools to lower overall cost of sales, improve net profits and offer better content to consumers. Selling & buying on one platform contras collection and payment fees lowering total transaction costs.
Onboard and control in one system, market into multi channels
Participants
Integrated system
Channels
Addressable Audience
What Can Buyers Expect
Global travel inventory at pre-negotiated rates
F&B and banquet offers from hotels
Online group enquiry, booking & administration
RFP sellers for groups and events quotation
Apply airlines' Corporate fares
Select preferred payment method
Rate negotiations with any seller worldwide
Apply enterprise or individual portals
Receive annual rewards & incentives
More savings from our zero commissions model
Choice of payment methods to save more
More benefits and rewards for staff and members
Equivalent to buying direct from travel operators consolidated by us from different industries into one platform for easy access and transaction. Transparent and no more unreasonable markups by intermediaries or online pricing gimmicks. Supported by various buyers' tools including direct rate negotiations and contracting, group enquiry and booking, dynamic packaging, bundled offers, accurate content and inventory, plus recognition and rewards direct from operators. Ideal for company business trips and events or for staffs/members' personal travel use.
"The secret of getting ahead is getting started"
Mark Twain
